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April 02, 2025

Can GenAI Prompt Engineering for Project Management be the New Competitive Edge for Marketing Agencies?

There is no doubt that GenAI is here to stay for the foreseeable future. What is uncertain is how...

Reuben Shoub article

March 05, 2025

Keeping Media Agencies Agile: On-Time Payments, On-Time Campaigns

Agility is everything for media agencies. Campaigns are planned down to the minute, media buys are...

Stefanie Nelsen article

January 30, 2025

Podcast: Overcoming the Top 6 Technology Fears Marketing Agencies Face

Many marketing agencies hesitate to upgrade their technology due to concerns about disrupting...

Mike McGee video

December 31, 2024

GenAI or BI: Which “Intelligence” Should Marketing Agencies Prioritize in 2025?

The marketing industry is perhaps one of the industries that have been most impacted by recent...

Ron Ause article

December 10, 2024

How to Manage Difficult Agency Clients

How to Deal with Difficult Clients in Marketing and Advertising When I work with agency owners on...

Steve Guberman article

November 25, 2024

Leveraging RACI Charts for Effective Project Management in Creative Teams

As a consulting expert at KF Strategies, I have seen firsthand how agencies struggle with refining...

Kimberley Fulwood article

November 21, 2024

Webinar: How Productization of Agency Services Drives Profitability

Transform Your Agency and Thrive in the Age of AI!

Anthony Gindin online event

November 14, 2024

2025 Finance Trends for Media and Ad Agencies

As we look ahead to 2025, advertising and media agencies find themselves in a rapidlyevolving...

Theresa Contario article

October 28, 2024

Accounting: The Silent Hero of Your Marketing Agency's Success

Agencies are experts at asking clients hard questions to create amazing creative campaigns, but...

Mike McGee article

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8 Best Productive Alternatives for Agencies in 2025 Creating a Project Roadmap in 2025

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8 Best Productive Alternatives for Agencies in 2025 Creating a Project Roadmap in 2025

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